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For a custom quote, call 866-932-6652. For more views of our work, follow our Instagram @creativityjustified. We look forward to working with YOU.

SEM, SSM, SEO ... ugh, what does all of it mean?

No need to fret! Find out what it all means then put our specialists to work for you to ensure your brand gets the exposure it needs.

INTERNET MARKETING 101
SEO

Search Engine Optimization

All major search engines such as GoogleBing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.

SEM

Search Engine Marketing

With search engine marketing, you pay to play on the SERPs. Essentially, you pay to show your ads to users who are actively searching for the keywords you’re targeting. You don’t need a high site authority in order to be able to show up on the first page of Google when you’re willing to pay for it.

It’s always a good idea to optimize your site according to SEO best practices. You want to lay out a solid foundation that will put you as far up in the SERPs organically as possible. After all, SEO clicks are basically free—why wouldn’t you want as many of those as you can get?

Utilizing search engine marketing, however, can significantly speed up your ability to build your brand and your client base. It will put you in front of target audiences who are actively searching for products, services, and brands just like yours. You want to appear at the very top of their searches, or someone else will get their sale.

SMM

Social Media Marketing

Social Media Marketing (SMM) is a type of internet marketing which uses the benefits of social networking sites as a tool of promoting websites, thus increasing traffic towards them and learning from users’ direct reactions.

SMM is based on the principle of organic search, which basically means that when the website or its connected social network page is more active, the website’s position on search engines rises, i.e. it will be in seen the first few results.

Considering the fact that 90% of users searching the internet do not look any further than the first page of the search engine, and that 70% clicks on the first three results only, it is obvious that the position on the first page of the search engine is the only goal to strive for when optimizing a website.

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INTERNET MARKETING + WEBSITE MAINTENANCE = CREATIVITY JUSTIFIED MONTHLY MAINTENANCE PACKAGES

All packages require either a 6-month or 12-month commitment renewable at the end of the term for the current advertised pricing. Special discounts given to 18 and 24-month contracts.

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